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Fuerteventura wants to attract the gay community with the organisation of The rainbow sun weekend 2011

fuerteventura rainbow sun weekend 2011

Fuerteventura joins the international calendar of celebrations of the LGBT community to organize the “Rainbow Sun Weekend”, to be held on 13, 14 and October 15 in Corralejo. The initiative was presented today by President of the Cabildo Insular de Fuerteventura, Mario Cabrera, the municipality of La Oliva and company “Events.”

Fuerteventura is attached as well, the international gay tourist circuit, within the strategy of diversification of supply and opening new markets. The beaches in Corralejo, northern Fuerteventura, will be the setting for this international event that organizers hope to have the influx of visitors from other islands of the Canaries, mainland Spain and European countries. Fuerteventura aims to integrate into the international circuit for LGBT rights for gays, lesbians and transsexuals in Corralejo holding this meeting in the first half of October.

gay-pride-fuerteventura

Presentation of Rainbow Sun Weekend

The President of the Cabildo, Mario Cabrera, Councillor of Tourism of La Oliva, Hanna Souweileh Rihan and promoter of the event, Álvaro Garrido, today presented the project that aims Fuerteventura is twofold: to defend the rights and respect for all sexual orientations and promote the tourist island.

Promotional activities in the archipelago and abroad through specific advertising campaigns and travel agents, has attracted the interest of employers who participate in the organization, through the Chamber of Commerce. The initiative is part of Fuerteventura strategy to diversify its tourism and open doors to new market potential for the LGBT community.

The tourism industry and aims to take over the international calendar of LGBT celebrations in October, after the end of the summer season in the major gay destinations in Europe. “This is a bet that requires a long journey of positioning, but that comes with the idea of ??being an annual gathering that captures the attention of a demanding market with high purchasing power,” the tour leaders present presentation.

With this objective, Rainbow Sun Weekend will be presented in Madrid and will establish agreements with travel agents to facilitate access to Fuerteventura from other islands and mainland.

The meeting was divided into a zone of exhibitors with an exhibition stand of the companies that request, the hotspot where to find leisure activities day and night to all audiences and a Zone of papers aimed at tourism professionals, which will provide advice for the preparation of studies, catalogs and brochures and will be held lectures on LGBT legislation, marketing and tourism gay sexual identity or rights, among other proposals.


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